![]() ![]() ![]() Wroblewski shows Web designers how to present forms that gather necessary information without unnecessarily badgering and annoying visitors. Online forms are ubiquitous and ubiquitously annoying but they don’t have to be. Luke Wroblewski has done the entire world a great favor by writing this book. Luke’s complete resume and recommendations are available on LinkedIn. Luke also founded LukeW Ideation & Design, a product strategy and design consultancy, and taught graduate interface design courses at the University of Illinois. ![]() He is also a consistently top-rated speaker at conferences and companies around the world, and a Co-founder and former Board member of the Interaction Design Association (IxDA). ![]() Luke is the author of three popular Web design books ( Web Form Design, Mobile First & Site-Seeing: A Visual Approach to Web Usability) in addition to many articles about digital product design and strategy. Prior to founding start-ups, Luke Wroblewski was an Entrepreneur in Residence (EIR) at Benchmark Capital, the Chief Design Architect (VP) at Yahoo!, Lead User Interface Designer at eBay, and a Senior Interface Designer at NCSA: the birthplace of the first popular graphical Web browser, NCSA Mosaic. Earlier he was the CEO and Co-founder of Polar ( acquired by Google in 2014) and the Chief Product Officer and Co-Founder of Bagcheck ( acquired by Twitter in 2011). Luke is currently a Product Director at Google. ![]()
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